Saturday, July 2, 2011

Why would you use an SEO Consultant?

Most SEO Consultants act in the same way as an ordinary business consultant. Their main role is to provide expertise and knowledge supplying a group of tasks to support companies in achieving good search engine positioning.


The client may receive free information, the consultant should use the time wisely to define the clients requirement with information overload or technical detail which will switch off the clients interest.


With SEO consultants most of the techniques discussed on this site or within this blog (now and in the future) and in the most part deliver what the client expects. Client expectation is one of the toughest things to manage in SEO.


A good SEO Consultant will obviously be able to offer you technical insight at the highest level, what is more important however, is in a way that makes it relevent to you business and at the most basic of levels the SEO consultant has the clients brand in his hands.


Below is a list of key items to look for in an SEO consultant:


• Be aware of sales staff that have are not familiar of the delivery cycle for SEO – it may sound obvious but good quality SEO is a balancing act however, in most parts it’s common sense.


• Check to see if any Google page one campaign have been successful for the client - if that was what was wanted, especially for difficult chosen keywords . SEO Services Now - [sales mode ‘off’] have achieved that and are willing to provide the contact and references to back this up – also when vetting a SEO consultant ask them how long it took to achieve their activity .


• Check for free information, A good SEO consultant will provide this for the client but it will be only a part of what is needed to be done.


• Do not be scared to ask anything as a reputable SEO consultant should be able to answer without fuss.Ask what they do to achieve the goals.


• Have a look round, research the competition – compare pricing, some SEO companies charge 0,000’s per month.


• Go for contract that are sub one year with performance related targets also look at easy termination on lack of success, look for non-compete clauses also.


• Above all check the chosen partner thoroughly, it is a long term strategy as maintenance is part of the requirement – this is not a fire and forget scenario and keeping the consultant on hand when needed on a regular basis is part of the strategy.


This is an easily measurable service and a good SEO consultant should be able to provide what you want and when (approximately) that you want it.


SEO Services Now provide keen pricing seo consultants that can provide these services to you.

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